Eidra acquires Dutch agency Essense
Mattias Olofsson, Co-CEO of Eidra, Arthur Buring, CCO of Essense, Sander Kruitwagen, COO of Essense, Harald Lamberts, Founder & CEO of Essense, Wietske Rodenhuis, CEO of Eidra NL, Andreas Andersson, Partner at Eidra
Eidra acquires Dutch agency Essense
The Dutch customer experience agency Essense is the next company to join Eidra. Essense will be a valuable addition to Eidra, sitting at the intersection of technology, data, consulting, and creativity. Their hands-on approach and customer-centric way of working will be a true cultural fit within Eidra.
Together, we can position Eidra as the benchmark for creating greater and more impactful customer experiences and service organizations for our clients.
“We have always admired Essense for their sharp vision and in-depth knowledge of customer experience. Their specialism in CX and journey management fits seamlessly with our existing consulting, design and tech capabilities. Together we can guide organizations even better in realizing exceptional customer experiences and sustainable growth,” says Wietske Rodenhuis, CEO of Eidra Netherlands.
With a global business and offices across Europe and the US, Eidra will provide greater opportunities for Essense to grow internationally. For Essense employees, the Eidra context will enable both professional and personal development.
“Joining Eidra makes a lot of strategic sense for Essense as the market is increasingly demanding capabilities in technology, data, AI and consulting to achieve tangible business impact with customer experience and journey management. We already see many opportunities to leverage Eidra’s capabilities for delivering even more value to our clients, from strategy to implementation”, says Harald Lamberts, Founder of Essense.
About Essense
Essense is a hands-on customer experience agency, helping clients organize a customer-centric way of working, research their customer needs, manage their customer journeys and design their customer experiences. Essense is based in Amsterdam and operates mainly in the Benelux region but also serves some international clients. Our team of 45 consists of consultants on CX, service design, data, journey management and customer-centric transformation.
Eidra is a consultancy collective combining consulting, creativity, engineering and data to help leaders create great change. With a unique model for orchestrating our capabilities, we move effortlessly from direction to execution. Resulting in new, more, or better business results.
Born in the Nordics and headquartered in Stockholm, we have brought together best-in-breed companies and built strong operations across Europe and in the US. Eidra is led by active founders and shareholders, in collaboration with minority owner Altor Equity Partners.